AI Insights · Timothy · July 2022
Top 5 Play Pass Games Performance in UAE Q2 2022
Analyzing the performance of the top 5 Play Pass games in the UAE during Q2 2022, with insights into downloads, revenue, and active users.
In Q2 2022, the top 5 Play Pass games in the United Arab Emirates demonstrated varied performance across key metrics such as weekly downloads, revenue, and active users. Here's a closer look at the trends for each game.
Hungry Shark Evolution from Ubisoft saw fluctuations in its weekly revenue, peaking at around $551 in early May and experiencing a low of approximately $141 towards the end of May. Weekly downloads showed a consistent upward trend, starting at 1.4K in late March and reaching nearly 2K by the end of June. The game maintained a steady number of active users, hovering around 27K throughout the quarter.
Disney Coloring World by StoryToys Limited had stable weekly revenue, with peaks of around $339 in early June and lows around $169 in early April. Downloads fluctuated, starting at 1K in late March, dropping to 568 in mid-May, and then slightly recovering to 755 by the end of June. Active users remained relatively stable, averaging around 3.2K throughout the quarter.
LEGO® DUPLO® WORLD, also from StoryToys Limited, experienced steady growth in weekly revenue, peaking at $351 in late May. Downloads were relatively stable, with a notable increase to 554 by the end of June. The game maintained an average of 2.5K active users, with a slight increase towards the end of the quarter.
Pixel Art － Color by Number from Easybrain Ltd demonstrated a consistent revenue stream, peaking at around $279 in late May. Downloads showed significant variability, with a notable spike to 4.2K in early May, followed by a decrease to 1.3K in early June. Active users increased from 17.7K in late March to a peak of 23.5K in early May, before stabilizing around 19.5K by the end of June.
Rummikub by Kinkajoo Ltd experienced the most fluctuation in weekly revenue, with a high of $247 in late March and a low of $58 in mid-June. Downloads varied significantly, with a peak of 224 in mid-May. Active users remained relatively stable, averaging around 3K throughout the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.
